While growth in china is declining, other Asian markets keep moving. India as fourth largest Asian chemical market, it’s momentarily a giant waiting to be woken.

Currently new conditions are being applied in Indian economy, which enable European investors, to be a part of and participate in India’s anticipated development. ‘’Make in India’’ is a strategic and ambitious development strategy of the Indian economic policy, which should tap the enormous potential of industry in India.

To be a part of the latter and save equivalent market share, means devising immediate strategies and converting them as fast as possible. Dr. Jörg Straßburger is certain ‘’ India is a market, not to be ignored by any company’’. Nevertheless the complexion of this market requires specialized expertise.

India- major potential


  • Fourth largest Asian chemical market- with the perspective of flourishing to be the second largest market in the region within a maximum of 10 years

  • Chemistry imports grow twice as fast, as domestic production- short term this provides opportunities for importers and medium and long term significant investment possibilities

  • Excellent intellectual resources and a large know-how in the chemical sector

  • In preparation: a politically supported development program

  • How huge the growth potential for chemical products in the Indian market really is can easily be estimated by the growth rates of the chemicals consuming industries shown below.


 Growth engines

  • growing domestic demand, promoted through a growing middle-class

  • rethinking in politics- more support for the industry sector

  • a lot of catching up throughout the chemical sector itself as India is heavily dependent on imported feedstock

  • positive currency development with decreasing import prices – heightened consumerism

  • tremendous catch up potential in a large number of consumer products


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